Make Your Hair Story A Love Story By Not Using Shampoo
So funny story—— I remember many moons ago when I worked for Neil, an Aveda distributor , as a territory manager I had one salon in Arlington Texas that always had great conditioner and styling product orders. But I was confused as to why they were just not selling and repurchasing shampoo. So one day I just asked and the owner explained that shampoo was ruining hair and they just simply stopped using it at the backbar and stopped promoting it all together. So you can imagine the look on my face in the meeting! I was so baffled and caught off guard!
I had forgotten about it until I learned about Hairstory! And all of a sudden my conversation with the salon owner is making so much sense and that was over a decade ago! Was he so far into the future ?
Mind blown!!!
I saw Hairstory in one of my Insta ads late at night and we reached out to them to try the product! They were happy to partner and I am so delighted they did!
So a little bit about Hairstory.. (taken from their site)
HAIRSTORY IS DEDICATED TO HELPING PEOPLE RETHINK EVERYTHING ABOUT HAIR IN A WORLD WHERE THE OLD RULES DON'T APPLY.
Everyone has a hair story. For some hair is a shield; for others it’s a beacon. Our relationship to our hair evolves as we do, but beauty companies ask us to focus on what goes wrong rather than right, adding fuel to our self-loathing. What if we could learn to love what we’ve been taught to hate? Hairstory products help liberate us from negative norms that limit the expression of innate beauty.
We asked some provocative questions about hair care and came up with some surprising answers: Is shampoo the best way to wash? (No. It’s the worst.) Why are there so many shampoos for every type imaginable? (More stuff = more revenue.) How many hair products do the best hairdressers in the world actually need? (About 6, tops.)
We also invented a new way to sell products: No regional distributors; no bulk sales to salon owners; no big-box retailers or goliath e-tailers. To our knowledge, we are the first to reward hairdressing professionals for referring other professionals to sell our products. This is a breakthrough that could change an entire industry.
The Hairstory staff is a well-balanced mix of analytical and creative minds, and all have a seat at the table (one large table, in fact). We are deeply individualistic, and yet we all share a passion for the environment, which is why we are proud to be a contributing company to 1% for the Planet.
So you start by taking a quiz and that’s how they determine the best regimen for you!! The quiz took no time and I was so happy to do it because I wanted to make sure I chose the best products for me! You will not receive a shampoo and conditioner…but you will receive a New Wash!
THREE NEW WASH FORMULAS TO CHOOSE FROM
NEW WASH (DEEP): OIL BE GONE!
Great for scalps prone to oil over-production. Apple cider vinegar and argan oil help clean deeply.
NEW WASH: THE ORIGINAL
Cleanse, condition, detangle and restore your hair and scalp with our original formula. Color stays longer, curls take better shape, and the frizz fight is finished.
NEW WASH (RICH): EXTRA CONDITIONING
Super thirsty strands need superior moisture. Looking for some serious conditioning? This is the formula for you.
PART ONE: QUIT SHAMPOO. SKIP CONDITIONER.
I know you are saying WTF Sam???????
How does New Wash work exactly?
SHAMPOO IS THE PROBLEM: NEW WASH (DEEP) IS THE SOLUTION.
People are only now waking up to the fact that shampoo is the worst product you can use on your hair. The detergent in shampoo over-cleans and strips away your body’s natural protective oil barrier; your body responds by over-producing oil. You slather on conditioner to replace some of the moisture that was stripped away, and before you know it you’re feeling greasy again because your scalp has been busy protecting itself. It is a perfect, vicious cycle that is great for shampoo companies but horrible for your hair and scalp.
New Wash (Deep) cleans without detergent, and never strips away your protective barrier. It only removes excess oil, dirt and styling products. It leaves what should stay and removes what needs to be washed away. When you switch to New Wash (Deep), you break the vicious cycle and your scalp calms down. Your hair is happier, healthier, and simply looks and feels much better!
WHY NEW WASH IS THE BEST HAIR
PRODUCT MONEY CAN BUY
TRANSFORMS YOUR HAIR-The softest, shiniest, healthiest hair since you were a kid - we promise.
A DEEPER CLEAN-A clarifying clean that helps manage oil gently and safely with the addition of Apple cider vinegar.
REPLACES SHAMPOO AND CONDITIONER - And most of your other products too - deep conditioners, masques, detanglers…
SAVES YOU MONEY-Time between purchases = 82 days That’s only 3-4 bottles a year! At less than $160!
SAY NO TO CONDITIONER-We promise, no conditioner needed! New Wash (Deep) detangles even the thickest hair.
GO LONGER BETWEEN WASHES-No over-production of oil means day two and day three are wash-free.
NATURAL, CRUELTY FREE FORMULA-Just say no to detergent! Only high-quality essential oils and natural cleansers are used in this recipe.
KEEPS COLORED HAIR VIBRANT-Less fading means longer-lasting color.
NO HAIR-DAMAGING DETERGENTS. LESS WASTE. CRUELTY FREE.
New Wash (Deep) cleans hair with a proprietary blend of essential oils, apple cider vinegar, and naturally-derived saturated cleansers – detergent-free, sulfate-free, paraben-free, synthetic fragrance-free – and cruelty-free!
They also strive to reduce waste. If you love New Wash (Deep), join the New Wash Club to receive a reusable aluminum bottle and refill pouches. Help reduce plastic waste!
INGREDIENTS
They are committed to transparency. Below is a complete listing of every single ingredient in New Wash (Deep), even those in concentrations so low they would not typically be included (and are not required by law). Tap on each to see what it does and how EWG rates its toxicity. New Wash (Deep) is certified as inherently biodegradable.
Cleansing: Aloe Barbadensis Leaf Juice5, Simmondsia Chinensis (Jojoba) Seed Oil, Oenothera Biennis (Evening Primrose) Oil, Helianthus Annuus (Sunflower) Seed Oil, Mentha Piperita (Peppermint) Oil, Acetic Acid, Pyrus Malus (Apple) Fruit Extract.
Conditioning: Stearamidopropyl Dimethylamine, Cetyl Alcohol, Glycerin, Stearyl Alcohol, Dicetyldimonium Chloride, Equisetum Arvense Extract, Behentrimonium Methosulfate, Argania Spinosa Kernal Oil.
Other: Keratin and Hydrolyzed Keratin, Rosa Centifolia Flower Water, Menthyl Lactate.
Other non-key: Gluconolactone, Panthenol, Sodium Benzoate, Lavandula Angustifolia (Lavender) Flower Extract1, Urtica Dioica (Nettle) Extract, Calendula Officinalis Flower Extract5, Chamomilla Recutita (Matricaria) Flower Extract5, Isopropyl Alcohol, Citric Acid4, Ceteareth-20, Trisodium HEDTA2, Calcium Gluconate2, Phenoxyethanol2,Tocopherol2, Cetearyl Alcohol, Alcohol5.
Fragrance: Cananga Odorata Flower Oil1, Eugenia Caryophyllus (Clove) Leaf Oil1, Aniba Rosaeodora (Rosewood) Wood Oil1, Rosa Damascena Flower Oil1, Myroxylon Pereirae (Balsam Peru) Oil1, Santalum Album (Sandalwood) Oil1, Jasminum Grandiflorum (Jasmine) Flower Extract1, Pogostemon Cablin Oil1, Amyris Balsamifera Bark Oil1, Prunus Amygdalus Dulcis (Sweet Almond) Oil1, Amyl Cinnamal3, Geraniol3, Linalool3.
1Essential Oil or Extract in Fragrance 2Incidental Ingredient 3EU Allergen 4pH Adjust Ingredient 5Certified Organic
Tried a few other products too!!!
Undressed: Perfect for that sexy, beachy look !!! The key to looking (and feeling) artfully undone is having a special product that you can’t see but that you want to touch, like this one. Undressed creates texture without torture for a finish that’s seductively soft and lush – and unlike so many surf-inspired sprays it doesn’t contain even a grain of salt to sap moisture.
Lift: This versatile styling mist – a special blend of thickening, shape-shifting resins, and fast-vanishing spirits – takes hairdressing to new heights: Help roots stand taller, plump up a ponytail, or add a little “starch” to lock in shape when heat styling. The finish? Smooth, never sticky, and always workable without tearing your hair out. So give yourself a little Lift, and don’t let gravity get you down.
Hairstory Brush: I personally could not use this with my extensions but wanted to show you the benefits! I can use it very close to my roots on my scalp but that is it! Make your New Wash ritual more soothing, relaxing, and more effective, especially if you struggle with oiliness or rinsing New Wash completely. Silicone bristles are soft enough to feel great – yet stiff enough to do the job. They promote blood circulation for more vigorous growth and less hair loss, remove dandruff and impurities, and protect the scalp from fingernails. Highly recommended for new travelers on the shampoo-free journey.
Hairstory Powder: Before liquid shampoo, hair was freshened with various crushed herbs. And in the 400 years since powdered wigs were the fashion (and the powder room was invented), powders have been consistently hairborne. But this one leaves the best in the dust – a must-have for the modern wash-and-wear hair wardrobe. While ensuring oil-freedom, the sheer genius of this translucent powder instantly creates Bardot-worthy body (tease no more), extends the life of a hard-won hairstyle, beefs up braids, and helps updos hold up. Microfine granules of vegetable and mineral matter are invisible to the eye, silky in hand, and the nose? Smells sublime. So powder on!
I am getting more and more used to this no shampoo thing! I will report back too in about a month and let you know what improvements I am seeing!! So far, so good.
I think this is something you all should know about and try!!! What do you think?
